Healthcare Businesswomen’s Association Keynote Speaker – March 2 – Westlake Village, CA

March 2, 2011 | Healthcare Businesswomen’s Association | Westlake Village, CA – I look forward to speaking to the Southern California Chapter of the Healthcare Businesswomen’s Association (HBA) on the topic “I’m on LinkedIn: Now What? -Using Social Media to Open Doors & Close Deals.”

Event Details:

Neal Schaffer, social media expert and award winning, best-selling author is recognized as a leader in helping businesses and professionals embrace and strategically leverage the potential of social media. This is not a canned PowerPoint presentation of what you “should” be doing on LinkedIn; it’s a live, intimate presentation delivered through a dining experience with limited participation.

Utilizing the wealth of knowledge from writing his book on LinkedIn as well as his authoritative Windmill Networking blog, Neal has a unique ability to demystify and inspire businesses and professionals to embrace the potential of social networking; from the basics to advanced techniques.

As a bonus, all attendees will receive a copy of Neal’s best-selling book “Understanding, Leveraging & Maximizing LinkedIn: An Unofficial, Step-by-Step Guide to Creating & Implementing Your LinkedIn Brand – Social Networking in a Web 2.0 World.”

Dinner is included.

Learning Objectives:
1. Understand the importance of social media for you or your company.
2. Comprehend the functionalities of LinkedIn that matter to job seekers, professionals and companies.
3. Learn best practices, strategies and practical tips to start implementing tomorrow to finding your next position or generate business for your organization.
4. Deepen your network with professionals in the healthcare industry.

5:30 – 6:30 PM           Registration/Networking/Food Served
6:30 – 6:45 PM           Welcome/Opening Remarks
6:45 – 7:45 PM            I’m on LinkedIn – Now What? Using Social Media to Open Doors & Close Deals presented by Neal Schaffer
7:45 – 8:00 PM           Q&A/Closing Remarks/Author Signing

Event Date:
Wednesday, March 2, 2011

Event is open to both HBA members and nonmembers

Registration Deadline:
Onsite registration is allowed, online registration is open through Tuesday, March 1, 2011

Space is limited to the first 40 registrants

Bellavino Wine Bar
3707 East Thousand Oaks Blvd.
Westlake Village, CA  91362


Special Instructions:
Dinner included and free parking.  Dinner is a three course menu which includes a chicken or vegetarian entree.

All attendees will receive a copy of “Understanding, Leveraging & Maximizing LinkedIn: An Unofficial, Step-by-Step Guide to Creating & Implementing Your LinkedIn Brand – Social Networking in a Web 2.0 World.”

The HBA Southern California Chapter is dedicated to serving the needs of HBA members throughout Orange County, San Diego, Los Angeles, and the Inland Empire. HBA Southern California, which achieved chapter status in 2008, is one of the fastest-growing chapters in the HBA organization. The area’s unique composition of medical device, biotech, pharma, hospital, and managed care organizations brings together an incredibly diverse membership united in one common mission: to advance the careers of women in all areas of healthcare.

The chapter provides a broad variety of programs and activities focused on helping women advance their personal and career goals through skill development, relationship building, mentoring, coverage of gender-based advancement issues, and volunteer and board opportunities that allow members to hone their leadership skills. Current members are encouraged to bring colleagues to upcoming events to experience firsthand the value of membership in the HBA.

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