Today’s blog post was contributed by my guest, Ann Smarty, who I have gotten to know through her managing the LinkedIn Subgroup “The Guest Blogger.” Her post is about my preferred Twitter tool which I am also passionate about and use in my own social media consulting and implementation, Hootsuite, which just today released new Social CRM features allowing you to filter tweets by Klout score or keyword. Ann is also currently Director of Media for BlueGlass. Business power Tweeters can rejoice – the tool you need is finally here. Any business who has a social media policy and uses …
read moreWhy has my LinkedIn account been restricted? No, that is not a question that I personally asked recently, but one asked by someone in my network. This is someone who is not a spammer, not even involved in marketing, and generally keeps a low profile on the social networking site. This person is also not a LinkedIn LION and only has a few hundred connections. Why was their account restricted? For being too active! And if you are not careful, your account may be suspended as well! Here’s how:
read moreImage by wordjunky via Flickr While many social media marketers concentrate on Twitter and Facebook, a lot of Business-to-Business (B2B) Business Development professionals already know that LinkedIn is the preferred place to prospect for new business in social media. With an executive from every Fortune 500 company represented and an average household income of over $100,000, LinkedIn is a perfect place to prospect for decision makers in the industries you want to sell into as well as a prime destination to make alliances with other businesses and professionals that can help grow your business. I recently had a conversation with …
read moreImage by @Photo . via Flickr If you’ve followed my Windmill Networking blog for awhile or read my LinkedIn book, you’ll know that I’m a huge fan of the LinkedIn Events Application. Seriously. I wrote an April Fools’s post back in 2009 complaining why Events wasn’t considered an application with a blog post rhetorically entitled, “What are LinkedIn Applications?” I was the first one to ask “What Happened to LinkedIn Events?” when they mysteriously disappeared for a day in October of 2009. So you can say that I have a personal relationship with Events, and when all of the “social …
read moreImage by annapmagistra via Flickr LinkedIn is a very interesting social networking site. Many users say they only want to connect with people in their closed network, but unless that network is big enough, the benefits of using LinkedIn to find and be found become minimal. On the other hand, I find many users who don’t care about acquiring LinkedIn connections often talk about how many they have as an indication of how active they are on the site. So how many LinkedIn connections should you have? I recently shot a video at a keynote speech on social media in …
read moreHow often do you look at your LinkedIn Network Statistics? You can access them directly from navigating over to “Contacts” and then selecting Network Statistics. Everybody loves to look at these statistics as this is where you start to see the power of your network. If you were curious as to what the numbers of a LinkedIn power user like myself are, these are the latest statistics for my network: This post is not about my network, though: It’s about the whole mechanism of these statistics. I have seen my total numbers drop on occasion. In fact, I distinctly remember …
read moreIf you looked at 10 different LinkedIn profiles, you might see 10 different ways in which people have entered their details. For a social networking platform that is trying to standardize the way people depict themselves with their “xxx% profile completeness” status that appears when you edit your profile, the results have been surprisingly across the board. I am still amazed when I find professionals, and even active job seekers, without “complete” profiles. Remember, LinkedIn profile completeness is not just about increasing chances that your business will get new leads from LinkedIn or that you will find a job on …
read moreFollowing up on my “Top 15 Social Media Books of 2009” blog post as well as my recent review of “A Survival Guide to Social Media and Web 2.0 Optimization by Deltina Hay,” I want to cover another book which I thought was one of the best social media-related books of 2009: “The New Community Rules: Marketing on the Social Web” by Tamar Weinberg.
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