Archives for July, 2010
Is Your Customer Service Ready for Social Media? The Virgin America Twitter Campaign Case Study.
July 6th, 2010As I consult with companies on their social media strategies, which often means discussing options when considering social media campaigns, I was ecstatic that I was recently chosen for a free flight on Virgin America’s Twitter campaign to help spread the word about their new Los Angeles and San Francisco to Toronto non-stop flights (click [...]
How I Found My Job Using LinkedIn – A Windmill Networking Success Story
July 24th, 2009Today’s blog post has been contributed by Breanne Cooley, the editor of my upcoming book “Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn.” “How’s the job search going?” “Network, network, network!” “Hang in there!” Those are the words every frustrated job seeker hears over and over from their friends and family. In fact, those were the [...]
Neal Schaffer is recognized as a leader in helping businesses and professionals embrace and strategically leverage the potential of social media. An award-winning published author, frequent speaker at social media events, and an avid blogger, Neal is President of 
