Archives for June, 2009
LinkedIn Branding Tips: Should I Indicate on My LinkedIn Profile Status Update That I am Unemployed?
June 18th, 2009Before I event start answering this question, I will tell you that I am going out on a limb on this one. I am going against what a lot of people are actually doing. You may think that I am crazy or just wrong, but my intention is only to help those that are unemployed [...]
What are LinkedIn Applications?
April 1st, 2009This is a funny question, and I think it is only asked because LinkedIn has not done a good job branding this functionality in their user interface. Let me explain in more detail. Branding problem #1: LinkedIn Applications were introduced on October 28, 2008. The Reid Hoffman authored text in the introductory article mentioned nine [...]






Neal Schaffer is recognized as a leader in helping businesses and professionals embrace and strategically leverage the potential of social media. An award-winning published author, frequent speaker at social media events, and an avid blogger, Neal is President of
