Archives for July, 2009
LinkedIn vs Facebook – Do You Use Them Differently?
July 27th, 2009I signed up for Facebook several years after I joined LinkedIn. In fact, I even joined Twitter six months before becoming a Facebook member. A year ago you could of said that a Gen X guy on Facebook was not the norm. But now that there are as many Facebook users aged 25 to 54 [...]
Is Your LinkedIn Profile More Accurate Than Your Resume?
July 21st, 2009Today’s blog post is influenced by an article I read from the comments made by LinkedIn at the Social Recruiting Summit. Let me further expand the argument for the case of LinkedIn. Like many others who have learned to embrace LinkedIn, I did so when I was in transition. I realized that I had not [...]
Young Entrepreneurs: 5 Reasons Why You CAN & SHOULD Leverage LinkedIn!
July 16th, 2009Today’s blog post is one that I created for Bradley Will, a self-proclaimed “gnarly entrepreneur” who is also the leading voice for empowering a new generation of young entrepreneurs. If you haven’t read his blog you need to check it out. The blog post that I did itself you should read on Bradley’s site here. [...]
LinkedIn Introductions: How Do I Ask for One?
July 9th, 2009LinkedIn Introductions are an integral part of the social networking platform. After all, LinkedIn has given us the ability to search for someone and see how we are connected to them, and it is with this information that we can request an Introduction from our connection just as we request a referral from a friend [...]
LinkedIn Branding Tips: Should I Indicate on My LinkedIn Profile Status Update That I am Unemployed?
June 18th, 2009Before I event start answering this question, I will tell you that I am going out on a limb on this one. I am going against what a lot of people are actually doing. You may think that I am crazy or just wrong, but my intention is only to help those that are unemployed [...]
What is a Social Media Expert?
June 9th, 2009There’s been a lot of buzz recently in the twittersphere and world of blogging about the explosion of so-called “social media experts.” Everyone seems to be branding themselves an “expert” in something, and it leads to the question of just what it all means, especially in this blog with regards to the context of what [...]
How Should I Utilize LinkedIn Differently than Twitter?
May 19th, 2009Many of my LinkedIn contacts have started sending me emails asking me to “follow” them on Twitter, so I thought this was a good time to take a look at what you should be doing differently on each site. Let’s start with LinkedIn. The LinkedIn demographic is 40 million mainly professionals with large incomes. I [...]
My LinkedIn Profile: Should I Include My Photo?
May 15th, 2009There has been some heated discussion this morning on a LinkedIn Group Discussion Forum that I belong to concerning this topic (if you haven’t been maximizing your LinkedIn Group membership please see my advice here). One of the Group members attended a LinkedIn seminar where the presenter said that those in transition should NOT include [...]
LinkedIn for Lawyers?
April 29th, 2009I have had the opportunity to engage with many lawyers recently, both in person as well as online through LinkedIn, and the sudden interest in social media that they seem to have has been surprising to me. I had always envisioned the legal profession as more of an old-school, conservative group of people that would [...]
Can a LinkedIn LION or Open Networker be Selective?
April 22nd, 2009I received this question yesterday from an engineer who plans to start evangelizing LinkedIn to an engineering community who may not have the same view of Social Media like I do. As part of this person’s LinkedIn Objective, he wants to create his own brand of being the Pioneer of Connecting Engineers on LinkedIn. I [...]
Neal Schaffer is recognized as a leader in helping businesses and professionals embrace and strategically leverage the potential of social media. An award-winning published author, frequent speaker at social media events, and an avid blogger, Neal is President of 
