Archives for June, 2010
Going on a Business Trip? Use the LinkedIn Events Application and Windmill Network!
June 4th, 2010Image by @Photo . via Flickr If you’ve followed my Windmill Networking blog for awhile or read my LinkedIn book, you’ll know that I’m a huge fan of the LinkedIn Events Application. Seriously. I wrote an April Fools’s post back in 2009 complaining why Events wasn’t considered an application with a blog post rhetorically entitled, [...]
Who are the Mommy Bloggers?
March 2nd, 2010In the world of blogging, mommy bloggers are the talk of the town. You hear stories about how corporations want them to blog about their products. PR professionals want to know how to engage with them. And if you haven’t thought about it before, there are some compelling statistics on mommy bloggers which reveal why [...]
HOW TO: Attract New Customers through Social Media Events
February 9th, 2010It all started with a secret social media event that was actually held for the publication of my LinkedIn book: the “Hush-Hush Surprise — Networking Mixer, Charity Event & Book Release Party.” 157 people came out for a networking event to celebrate, well, networking! I stood amidst a crowd of people, many of whom I [...]
6 Tips on LinkedIn for Recruiting: My Advice for Recruiters & Headhunters
January 18th, 2010I will start out this post by letting you know that I am not in any way nor have ever been a recruiter or a headhunter. While I have been a hiring manager for previous companies, my experience in being able to write this post comes from helping out many recruiters looking for candidates on [...]
LinkedIn Locations: Are You Happy About How Your City is Displayed?
June 2nd, 2009Are you happy with how the city you live in is displayed on your LinkedIn profile? I’m not. Let me explain further. When you enter your zip code into your LinkedIn profile, LinkedIn will display your city based on its own algorithm and database of metropolitan areas. Let’s take a look at how these locations [...]
Announcing the First LinkedIn Group Mashup! What is a LinkedIn Group Mashup?
February 19th, 2009Today I announced what I believe is the first LinkedIn Group Mashup on LinkedIn! Giving you an idea of what I did will hopefully give you ideas of how you can collaborate with others on LinkedIn for whatever networking purpose you have. I am a manager of the Windmill Networking in Southern California “So Cal [...]






Neal Schaffer is recognized as a leader in helping businesses and professionals embrace and strategically leverage the potential of social media. An award-winning published author, frequent speaker at social media events, and an avid blogger, Neal is President of
