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Social Media Book Review: A Survival Guide to Social Media and Web 2.0 Optimization by Deltina Hay

Social Media Book Review: A Survival Guide to Social Media and Web 2.0 Optimization by Deltina Hay

As a social media book author, I often get asked by others what social media books I recommend.  Just a few months ago I wrote a blog post entitled “Top 15 Social Media Books of 2009” which should give you some idea of my recommendations.  I would like to go one step further and start providing more in-depth reviews of selected social media books that I recently read or re-read.  I will begin this by reviewing a book that I recommended as one of the top 15 of 2009: “A Survival Guide to Social Media and Web 2.0 Optimization” by …

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How Would You Use Twitter Differently than LinkedIn?

How Would You Use Twitter Differently than LinkedIn?

This is a question geared more towards those that are not yet familiar enough with the platform of tweets.  I could, and will, write a whole different series of blog posts on Twitter.com, but there is one point (and one advertisement) I would like to make in this post about what excites me most about Twitter that LinkedIn lacks: immediacy. Tomorrow, Tuesday April 21 at 20:00 EDT, I will be on my first Twitter realtime chat discussing and answering questions on using LinkedIn for small businesses for one hour.  This is being hosted by John Sternal, and Steven Burda and …

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How to Monetize Social Media?

How to Monetize Social Media?

I embarked on this blog beginning with the mechanics of LinkedIn, but I find myself responding more and more to questions regarding social media in general, how to effectively utilize social networking sites for certain purposes, and finally how to monetize all of this.  I have big plans for this blog to evolve into a broader forum and gateway for understanding social media, and I will be launching this new website when I announce plans for the new book that I am writing.  Stay tuned for more! As I write this the buzz continues around social media, and the membership …

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What Do I Put in My LinkedIn Profile if I am College Student?

What Do I Put in My LinkedIn Profile if I am College Student?

I recently received this question and realized that there weren’t a lot of resources out there for soon-to-be-professionals to look for in terms of creating an optimal LinkedIn profile.  I also believe that any college student that is on LinkedIn is to be commended for staying “ahead of the curve”, so here is my advice to you all:

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Does LinkedIn Limit the Number of Connections You Can Have?

Does LinkedIn Limit the Number of Connections You Can Have?

I started out on LinkedIn not knowing anything about it, gradually starting my network by connecting with past colleagues and classmates and then expanding my connections to include those with similar interests and open networking ideas.  When I first hit the 3,000 invitation limit, I was shocked that there was a definitive number put on the number of invites someone could send out.  And why 3,000?  Of course, when you have more than 500 connections and they only display “500+” on your profile, you are being told, in essence, that you don’t need more than 500 connections.  They have been …

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