Archives for March, 2010
12 Reasons Why Your Small Business Isn’t Getting Leads from LinkedIn
March 3rd, 2010I am amazed by how many small businesses do not utilize social media to the maximum. Think about it: social media, like the internet two decades ago, allows any business to compete with larger, more established entities. Come on, what are you waiting for? What further amazes me is how few small businesses maximize their [...]
When I Win, YOU Win: Giving Away FREE Social Media Books to Those Who Participate in Social Media!
February 12th, 2010Yesterday, I issued a press release talking about how my LinkedIn book, “Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn” won and Honorable Mention for Best Non-Fiction Book of 2009. To say that I am happy about this is an understatement: as someone who risked all credibility with publishers by going the self-published route, it is [...]
How to Build a Successful LinkedIn Group Case Study
December 14th, 2009Today’s blog post has been contributed by Lisa Hendrickson, the owner of Call That Girl! (CTG) based out of Minneapolis, MN. CTG does local and nationwide telephone supported computer repair/troubleshooting. My personal experience with using LinkedIn Groups has been more than exciting and has also brought me to my first “eye-opening” attention grabbing numbers of [...]
25 LinkedIn Etiquette Tips to Ponder – Revisiting “What is Your Favorite LinkedIn Pet Peeve?”
October 8th, 2009Image by Ann Douglas via Flickr We need to start watching our manners on LinkedIn. There are a lot of people who are clearly irritated by the actions of some of us LinkedIn users. You may not be guilty of “poor etiquette,” but keep reading to make sure! A few months ago I blogged about [...]
LinkedIn is Protecting Your Right to IDK My LinkedIn Invitation
September 15th, 2009In my one of my first blog posts, I wrote about what a LinkedIn IDK is and why you should know. You have the ability to block people on Twitter and Facebook, and LinkedIn gives you a similar ability to block someone by disconnecting with someone, although in the case of LinkedIn you have to [...]
What is LinkedIn and Why Should You Join?
August 26th, 2009I attended a great local Tweetup last night in Orange County. There were many people who I had communicated with on Twitter and finally had the chance to meet…the feeling was almost like seeing long lost friends! I will save Tweetups for another blog post, because what interested me last night were how many people [...]
LinkedIn for College Students: Begin Your Networking Early!
August 13th, 2009I had one of those social networking moments where a stranger at Starbucks introduced himself to me after seeing the book on my table was Dan Schawbel‘s Me 2.0, the best-selling book on personal branding. The fact that this gentlemen even knew the book and had read it was surprising. The fact that he was teaching [...]
LinkedIn: My 5 Tips to Getting Started
July 31st, 2009I am always amazed of the people I meet at networking events or social media conferences that are heavy on Twitter or Facebook but light on LinkedIn. Or others that are on LinkedIn but are not really on LinkedIn. In other words, after realizing the potential value of LinkedIn, what’s next? I have become good [...]
Is Your LinkedIn Profile More Accurate Than Your Resume?
July 21st, 2009Today’s blog post is influenced by an article I read from the comments made by LinkedIn at the Social Recruiting Summit. Let me further expand the argument for the case of LinkedIn. Like many others who have learned to embrace LinkedIn, I did so when I was in transition. I realized that I had not [...]
10 LinkedIn LIONs & Super Connectors You MUST Connect With!
July 17th, 2009There are many resources on the web for finding people to follow on Twitter. Just do a search for any particular type of person you want to follow (student entrepreneurs? job seeker advice? etc.) and chances are you will find a list. But why none for LinkedIn? Well, just as I have been the first [...]
Neal Schaffer is recognized as a leader in helping businesses and professionals embrace and strategically leverage the potential of social media. An award-winning published author, frequent speaker at social media events, and an avid blogger, Neal is President of 
