Social media is a fascinating and new medium for businesses.  If done right, social media can be an incredibly viral way of spreading the word about your company, brand, or product.  However, because of its “viral” nature, companies are learning the hard way that social media can amplify the good, and the bad, about your company and/or [...]

Yesterday, I issued a press release talking about how my LinkedIn book, “Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn” won and Honorable Mention for Best Non-Fiction Book of 2009.  To say that I am happy about this is an understatement: as someone who risked all credibility with publishers by going the self-published route, it is [...]

A few days ago I wrote a guest blog post entitled “Social Media Was Not Created for Business…So Stop Selling to Us!”  With all of the talk about how companies need to get more “social,” all I see are a barrage of new “Follow Us on Twitter” or “Join Our Facebook Fan Page” advertisements.  As [...]

It is rumored in Japan that Facebook will be establishing an office in the island nation sometime in 2010.  This comes after Twitter successfully launched their Japanese operations in 2009 and now supposedly have more than 2 million registered Japanese users, more than it is estimated that Facebook has in Japan.  If this is true, [...]

Although I recently blogged that 2009 was, without doubt, the year of Twitter, Facebook had a similarly impressive year where we can say it became a truly mainstream social networking platform boasting over 350 million members.  It seems that every business now has a Facebook Fan Page, and it becomes harder and harder for us [...]

I recently had the pleasure of celebrating my first birthday on Facebook.  Wow, what an experience!  If you don’t have your birth date out to display to your friends or you haven’t been on Facebook long enough, you may not be able to comprehend what I experienced.  But for those of you who know about [...]

It is no secret that 2009 saw the dawning of the new era of consumers using social media to find deals and product information.  If you didn’t hear, Toys R Us symbolized this new movement by releasing their new catalog on their Facebook Fan Page, and in doing so picked up between 40,000 to 95,000 [...]

2009 was definitely the year in which we saw a great number of new book additions in the realm of social media.  While there have always been a classic book or two on social media (or pre-social media social networking books) published each year, 2009 was filled with several books that are destined to become [...]

Image by Transguyjay via Flickr

Every time I present at a professional association, I am reminded by some of my attendees that they cannot access LinkedIn or other social media sites at their work.  And it always surprises me.  I always end up teaming up with those wanting to convince their superiors that, with the proper [...]

I have had the pleasure of “meeting” many real estate agents recently on social networking sites LinkedIn and Twitter.  I should point out in advance that I have a positive view of those in real estate; not only is my brother an agent but I have also signed up to get licensed if and when [...]