Archives for August, 2009
Twitter Followers vs Following: What is the Ideal Ratio?
August 12th, 2009The never-ending question of quality vs quantity of Twitter Followers is similar to the argument of how many people you should connect with on LinkedIn or “friend” on any other social networking site. Yesterday I wrote that without enough connections on LinkedIn, you will not show up in as many search results. With Twitter, the [...]
What is #FollowFriday on Twitter?
August 4th, 2009There are still a lot of people who ask me this question, both new Twitter users as well as veterans. I thought I would write a post that would hopefully serve as a resource for the entire Twitter community to better understand this phenomenon. It also serves as a conclusion that I have reached on [...]
Neal Schaffer is recognized as a leader in helping businesses and professionals embrace and strategically leverage the potential of social media. An award-winning published author, frequent speaker at social media events, and an avid blogger, Neal is President of 
