Have you heard of Business Exchange? It is an information-centric social networking site that is run by Bloomberg and sits on the same URL together with Business Week magazine. As you can already guess, it is a site that is extremely focused on business and the news. After reading a great blog post on Business Exchange by Larry Brauner, I have been experimenting with the site seeing how it fits into my daily social media routine. I am now at the point where the value of being on the site has become apparent, and now I want to share the …
read more
A few days ago I wrote a guest blog post entitled “Social Media Was Not Created for Business…So Stop Selling to Us!” With all of the talk about how companies need to get more “social,” all I see are a barrage of new “Follow Us on Twitter” or “Join Our Facebook Fan Page” advertisements. As someone who uses Social Media for 1) keeping in contact with old friends and colleagues, 2) professional networking and meeting new people, and 3) finding valuable information and learning, I really have no reason to be joining Facebook Fan Pages of businesses unless they satisfy …
read more
