Blog posts for SlideShare Category
8 Things I Learned about Social Media and Social Networking in 24 Hours in Toronto
July 28th, 2010If you’ve been following my blog, you already know that I won a free ticket to fly to Toronto thanks to Virgin America’s #VXToronto Twitter campaign. I’ll write about the “Virgin” experience later. Right now I want to share with you all what I learned on this trip. I’ve had many people ask me, “Was [...]
How Your Business Can Twitter Better with Hootsuite
July 13th, 2010Today’s blog post was contributed by my guest, Ann Smarty, who I have gotten to know through her managing the LinkedIn Subgroup “The Guest Blogger.” Her post is about my preferred Twitter tool which I am also passionate about and use in my own social media consulting and implementation, Hootsuite, which just today released [...]
Is Your Customer Service Ready for Social Media? The Virgin America Twitter Campaign Case Study.
July 6th, 2010As I consult with companies on their social media strategies, which often means discussing options when considering social media campaigns, I was ecstatic that I was recently chosen for a free flight on Virgin America’s Twitter campaign to help spread the word about their new Los Angeles and San Francisco to Toronto non-stop flights (click [...]
What is a Twitter Chat and HOW TO: Easily Join a Twitter Chat Using TweetGrid
June 22nd, 2010There are many reasons why people use hashtags (#) on Twitter: categorizing a tweet, joining a trending topic conversation, or tweeting about a live event while virtually networking with attendees. Without your knowing it, some of those using hashtags may even be engaging in Twitter Chats: You can safely assume that anyone using a hashtag [...]
Questions on? Come Join Me on Twitter on #JobChat!
June 15th, 2010What is #JobChat? JobChat was created by Perri Gorman (@BeTheButterfly) and Neal Schaffer (@NealSchaffer) to serve the need of professionals and job seekers looking for advice on professional networking as well as how professionals can better utilize social media as part of their career management, personal branding and job search. Perri and Neal bring a unique combination of contrasting [...]
6 Proof Points that Japan is Leading the US on Twitter
June 7th, 2010Image via Wikipedia In January of 2008 Twitter announced that the Japanese company Digital Garage had invested in them and would create an official Twitter Japan presence. In October of 2009 Twitter announced the new release of a localized application for the Japanese cell phone market. From January to June of 2009 it was reported [...]
How Often Should You Update Your Social Media Status?
May 27th, 2010Image by jyoseph via Flickr I often get asked about whether it makes sense to completely integrate Twitter Tweets with your LinkedIn Status Update, so that every tweet shows up on LinkedIn. Obviously there is no one correct answer for this as it depends on your objective and LinkedIn Brand. However, the question brings to [...]
What are Your Favorite Twitter Pet Peeves? Here are My Top 10. [VIDEO]
May 12th, 2010Almost a year ago I wrote about my favorite LinkedIn pet peeves, which spurned a great list of 25 LinkedIn etiquette tips that arose from a discussion on the LinkedIn Executive Suite Group. As I tend to spend more time on Twitter than LinkedIn these days, I think it’s time to focus on that social [...]
Twitter in Japan Update 2010 – Statistics, Video and Duck Mouth?
April 7th, 2010I just came back from a visit to Japan, where i was impressed with the growth of Twitter in the mainstream of Japanese society. No, not everyone is using the realtime social networking platform, but considering that Japan is a society that both does its social networking primarily on the cellphone and are avid readers [...]
Foursquare and Twitter: Do You Really Enjoy Foursquare Tweets?
March 30th, 2010Are you a Foursquare user yet? If not, you should be. If you believe in the power of Windmill Networking and being able to physically meet contacts in your LinkedIn, Facebook, and Twitter networks, Foursquare helps facilitate this in real-time at a physical location. iPhone, Android and Blackberry users should be especially keen on joining [...]
Neal Schaffer is recognized as a leader in helping businesses and professionals embrace and strategically leverage the potential of social media. An award-winning published author, frequent speaker at social media events, and an avid blogger, Neal is President of 
