So, your company has a Twitter, Facebook, Pinterest and YouTube account, but is there a common message that runs through all of your social media pages? How do you go about telling this story with video in social media? In the video world, story is what sets film apart from a video. In video, there is a story in what is said and a story in what is shown on screen. There is a huge difference between filmmaking and capturing video. Video is what you see when you see people at their child’s dance recital using their iPads to capture …
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Is it time for you to get started using Pinterest? By now the answer should be a resounding yes! Although some naysayers initially decried the platform as being unnecessary considering the other options out there, social media marketers were quick to discover that Pinterest could generate an incredible source of website traffic – and income. Rebecca Dillon was one of those business owners who saw the potential of Pinterest. Her handmade shea butter soaps shop at www.soapdelicatessen.com and related blog are getting massive traffic from Pinterest. “In the past week I got 17,824 hits to my blog from Pinterest and my …
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If you are social media savvy, you would have to be living on Mars not to have come into contact with the newest (well newer than the others; now that it’s been around since 2010) addition to the social media stable, Pinterest. What set the buzz going about Pinterest was its rapid growth; according to Complete, Pinterest increased its unique visitors to www.pinterest.com by 155% from December 2011 to January 2012 and the latest referral traffic and active user statistics as reported by Media Bistro claim that Pinterest has surpassed Linkedin as the 3rd most popular social media network in the …
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There’s a lot of interest in Pinterest now. Not only is it is a new social media channel, its approach is fundamentally different from other social media channels. It has the “sharing” quality that makes Twitter and Facebook powerful. But its focus is visual first and foremost. From focusing primarily on sharing images to the “pinboard” layout, Pinterest is a truly visual social media channel. The revolutionary nature of Pinterest makes it exciting for Corporate marketing. There’s a real buzz and excitement to Pinterest and marketers are flocking to it to understand how they can leverage it for their industries. …
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Go ahead. Let yourself enjoy Pinterest. Pinterest is a pinboard styled social photo sharing website on which people can share what they find interesting and connect with people in the United States and abroad. Relatively new, this social media network is extremely popular. In August 2011, Time magazine listed Pinterest on its “50 Best Websites of 2011” column. More recently, Mashable reported that Pinterest is a “top driver for retailers.” Pinterest also has an app for iPhone, and a mobile website. Consequently, it would be a shame for professionals and businesses to shy away from Pinterest because there are some …
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There are so many social media networks online that you’d think that you’ve seen them all. Google Plus created a major disruption when it was introduced last year. And now here comes Pinterest. After reading my recent post on Getting Started with Pinterest, you should already know that it is a “virtual pin board” where you can place photos and classify them according to the things that catch your curiosity as well as share these “pins” with your friends. Picture yourself compiling your thoughts on a digital album and showing them to people who like the same things you like, and …
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Social bookmarking is coming back in a big way, thanks to the popularity of Pinterest (pronounced to rhyme with “interest”). Dubbed as a “virtual pinboard,” it lets you organize and share photos of the many products, places, and things you find interesting online. You can also browse other users’ pinboards and re-pin to your own board anything that piques your interest. Pinterest has attracted a lot of buzz, and our own Windmill Networking contributor Debbie Miller‘s recent post on Pinterest for the Hospitality Industry actually has more Pins than Stumbles or Pluses! That being said, there are just as many Pinterest skeptics out …
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Pinterest has emerged as a social platform to watch as more businesses jump on board (no pun intended). It lets users organize things they find on the web by creating pinboards then “pinning” items onto boards of each corresponding category. My first thought upon learning about businesses trying Pinterest was that it’s a perfect platform for travel marketing since there are so many (independent and collaborative) components people consider when planning a vacation. Plus, so much of leisure vacationing is taking in scenery, so there is already a very visual association with travel planning. Here are a few ways the …
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