It has been almost two years since I wrote my blog post recommending a list of 10 LinkedIn LIONs and Connectors to connect with, and I still receive thank yous from my readers for writing it. Well, it’s 2011, this blog has changed, my life has changed, and LinkedIn and social media in general have changed. If I was going to do a new list finding 10 new super-connected open networkers who I recommend that you follow or contact on LinkedIn, who would they be? That is the objective of this post, and because I have had the chance to …
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It was hinted yesterday in TechCrunch that LinkedIn was about to make headlines, and seeing that today is the 1st day of SXSW 2011, the timing of releasing a new application makes sense. I have already been receiving Industry News update emails from LinkedIn for several weeks and thought they were useful. What I had no clue was that they were the precursor to their roll-out today of the amazing social news application called LinkedIn Today. I am one who understands why LinkedIn is more valuable than Facebook. If you are a B2C brand looking to get into the heart …
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I recently had a chance to meet the younger sister of a high school friend who was in transition for the first time since college graduation. “I used to always have jobs lined up for me and never had a challenge finding work.” Heard that one before, right? How about, “I received all of these LinkedIn invites, but I thought they were such a nuisance!” Indeed, the only positive thing to come out of not digging our wells before we are thirsty is to finally realize the power of LinkedIn in helping us build out our personal brand, professional networking, …
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When I wrote my LinkedIn book back in 2009, I had two detailed chapters on how you can embed a video into your profile using two different applications that LinkedIn provides. What is interesting is that, for the casual LinkedIn user, there are no “video” profile sections nor applications to choose from in the main menu, but both Google Presentation and SlideShare Presentations have always supported video. This tutorial will cover the easiest way to get a video up on your profile, which I have chosen Google Presentation for. Assuming that you already have a video of yourself, the entire …
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Everyone who knows me knows that I am one of the biggest evangelists for LinkedIn. While others turn to Twitter and Facebook, I keep reminding businesses that LinkedIn should be your hub for B2B social media marketing. And while the world is going crazy about Branchout, the Facebook application for professional networking, I find immense value in new tools such as LinkedIn Signal. But as a trusted networking platform for professionals, I find that LI is falling behind its social media counterparts in one important area: Privacy Settings. Here are 3 specific scenarios in which I believe it is in …
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Although Facebook and Twitter always steal the social media spotlight, 2010 should be remembered as the year where LinkedIn accelerated development and released a plethora of new applications, features, and functionality to their platform for professionals. While many complain of the ever-increasing restrictions and some question the validity of potentially keyword-stuffed search results on the professional networking platform, it is clear that LinkedIn is following a path of sticking to its roots as a trusted network built upon relationships while always looking for creative ways to generate additional revenue and traffic from new sources. If you haven’t kept up with …
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LinkedIn and Facebook would seem to have very little in common going into 2011: One platform was created as a closed and trusted networking site for professionals while the roots of the other come from being an open “face book” of college students. While LinkedIn has built up a dominant presence in the hearts and minds of the professional demographic, Facebook is in the center of consumer culture and many a business who want to capture the hearts and money of us all. Professionals network on one platform while companies establish Pages on the other. Ask most companies where they …
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After recently publishing blog posts on two of LinkedIn’s newest features, LinkedIn Profile Stats Pro as well as LinkedIn Signal, I have received a few comments and questions from my readers like the one below: I have yet to make the leap to a paid account, and as new features like this come available it makes the thought more enticing but not enticing enough. Curious as to why you choose to go to a paid account? What are the benefits in your opinion? I have actually recommended the now $9.95 a month “hidden” LinkedIn Personal Plus account to heavy users …
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Google Analytics is the default (and free) service that analyzes visitors to your website. Wouldn’t it be cool if you could analyze visitors to your Facebook Page? Facebook Insights actually provides you with that data. What about Twitter, you ask? Twitter just recently released a beta of their Twitter Analytics to a select few users. And although there is no word about a potential analytics application for LinkedIn Groups, LinkedIn has now released a Google Analytics-like application to analyze those who view you on LinkedIn: LinkedIn Profile Stats Pro. When compared to its social media counterparts, what is unique about …
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LinkedIn Signal was released just two months ago as a new way for professionals to consume information. While the new product was only available in beta for some time, my good friend Glen Loock recently mentioned to me that now anyone can access the application through LinkedIn Labs, or better yet, here’s the official link for Signal. I always feel it is best to wait a little time and give new features some historical perspective before reviewing them fully on my blog. This is no different with Signal: While it was announced with some fanfare in late September, the application …
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