Nonprofits always have an uphill battle — how to get the most value while spending very little money. After all, as much of the money a nonprofit can generate is meant to help the cause itself. Social media marketing is one low-cost tool that can help. In this post I’m highlighting 3 cool platforms that are helping nonprofits get the most bang for their marketing buck on social media! StayClassy StayClassy.org I met some of the team behind StayClassy a couple of weeks ago and was very impressed by both the people, and the platform. The company’s mission is to …read more
Tammy Kahn Fennell
This monthly Social Media Apps column is contributed by Tammy Kahn Fennell. Tammy is CEO and co-founder of MarketMeSuite, the leading social media management dashboard for small- and mid-sized businesses. Tammy launched the MarketMeSuite platform in late 2009 after years of experience marketing her own small business online. Recognizing both trends in social media and the needs of SMBs, Tammy realized an opportunity to help others easily manage & monitor their social media presence, find targeted leads, build engagement and measure the ROI of their social marketing activities. Today the easy-to-use, affordable platform has over 30,000 users. As the owner and editor of the community driven blog, WeAreSocialPeople.com, Tammy writes frequently on social media and small business topics and shares her knowledge and advice with thousands of SMBs via radio, Web seminars and live presentations.
Tammy Kahn Fennell's Posts
The web is noisy. There’s so much to see, so much to read, so little time. There is clutter. Here is how Wikipedia describes digital curation: Digital curation is the selection, preservation, maintenance, collection and archiving of digital assets. There isn’t a wikipedia article for Social Curation yet, but it’s happening, and there are apps popping up to help you find information and share socially. At MarketMeSuite we are focused on helping our users cut through the clutter to find value in marketing on social, so I’m always on the lookout for cool social media apps that are helping …read more
An application programming interface (API) is a protocol intended to be used as an interface by software components to communicate with each other. It’s intended for developers to do cool stuff with other people’s stuff. A good API? It grows an ecosystem around a platform that could lead to scalability beyond the founder’s wildest dreams. A bad API or no API? That could lead to the destruction of a company. And, of course, there are implications for your business; you may be able to harness the power of an API to customize some of the tools you use to better suit your needs. With my …read more
If you’re old enough to remember being amazed whenever someone emailed you a photo, even though it took several minutes to download a single image, you’re probably relieved that technology has advanced so much. These days, people send photos back and forth like it’s no big deal, and social media has played a huge role in the online photo sharing revolution. For a while there, sharing photos through email messages and websites like Flickr was the only option. Social networking sites like Facebook made them more accessible, and mobile apps improved things even more. Most would agree that Instagram was …read more
One thing I love about our fast-moving world is that there’s new innovation at every turn. As a founder of a web application myself, I know how difficult it is to think of a new idea and then go from concept to launch. So, when Neal asked me to write a recurring column on new social media tools and apps, I thought what could be a better start than wrapping up this year (holiday pun intended) by showcasing some innovations related to social media. You may have already heard about some of these, but I hope a few will be …read more