About

Neal Schaffer is a leader in helping businesses and professionals strategically leverage the business potential of social media.

A Forbes Top 30 Social Media Power Influencer and creator of the AdAge Top 100 Global Marketing Blog Windmill Networking, Neal is a popular social media conference speaker who is also known for his two award-winning and critically acclaimed social media books: ”Maximizing LinkedIn for Sales and Social Media Marketing” and “Windmill Networking: Maximizing LinkedIn.” As a leading social media strategist, Neal has created social media strategies and coached implementation for companies ranging from a Fortune 50 software company to a Mexican musician with one million social media fans.

In addition to managing his collaborative blog, speaking, and writing, Neal is currently Vice President of Social Media Strategy for two social media agencies: Social 5150, focusing on consumer and B2B brands, and Green Dream Social, focusing on musicians and celebrities.

Neal’s work has been recognized by the media and he has appeared in the Wall Street Journal, Bloomberg Business Week, Forbes, Yahoo!, and the American Express Open Forum. He has also spoken at leading social media conferences such as iStrategy Global Digital Media Conference, Online Marketing Summit, Gravity Summit, and LavaCon. A graduate of Amherst College, Neal is also fluent in Chinese and Japanese and currently resides in Irvine, California, where he proudly serves on the marketing committee for the United Way of Orange County.

In addition to providing social media strategy creation and implementation services through Social 5150 and Green Dream Social, Neal also personally provides speaking, social media coaching, and training services through his own company, Windmills Marketing.

Contact Neal

Email: neal@windmillnetworking.com

Phone: (888) 541-3429

See Neal Being Interviewed on TV


Watch Neal Being Interviewed on ABC Television on November 15, 2011!

Windmills Marketing Customer Testimonials

Neal brings his passion, experience and creativity to help us embrace social media for our company. Neal’s energy and expertise prove to be critical for us as we developed our comprehensive social media strategy in a collaborative meaningful endeavor. We continue to consult with Neal as we navigate this new frontier of social media. Thank you Neal. – Ed Aschoff, CEO, Dansure

Best investment I made this year was hiring Neal Schaffer as a Social Media Marketing consultant. He’s brilliant, and a really good guy to boot. – Joe Rogers, CEO, American Joe

I have worked with Neal in developing my online brand. I found his knowledge, organization and end result extremely valuable. He demonstrated a high degree of expertise and his presentation was clear and immediately actionable. He was sensitive to my requests and brought immediate results. In addition, his style is open and willingly gave his time to responding to all my questions thoroughly. I certainly would recommend Neal. – Gloria Goytia, Owner, Gloria’s Gourmet Cookies

Mentions of Neal Schaffer and Windmill Networking in the Media

Forbes “Who are the Social Media Top 50 Social Media Power Influencers” (January 25, 2012)

Travel Market Report “Innovative PCMA Conference Shows Virtual Difference” (January 16, 2012)

Webbiquity “Best Twitter Tips, Tools and Tactics of 2011″ (January 9, 2012)

TechNewsWorld “Twitter as Mood Ring: We’re in a Funk” (December 22, 2011)

CommPRO.biz “Top 10 Picks for the Leading Social Media Influencers of 2011″ (December 18, 2011)

WebSuccessTeam “Niche Social Sites: The New Era of Online Marketing” (December 8, 2011)

Vocus “#VocusChat: Wake Up to LinkedIn’s Business Opportunities!” (December 6, 2011)

B2B Digital Marketing “Five Step Guide: Gaming Google for the Long Term” (December 6, 2011)

Flack’s Revenge “New Post on Windmill Networking Blog” (December 2, 2011)

Buffer “The 15 Top Blogs With The New Buffer Button, And Why Your Blog Needs One” (December 1, 2011)

Yahoo! News “Building a Global Social Network and New Maximizing LinkedIn Social Business How-to Book, One Connection and Case Study at a Time” (November 29, 2011)

Social Media Marketing Magazine “Top Marketing Book Authors on Twitter” (November 28, 2011)

The Social CMO “#MMChat: Leveraging LinkedIn Groups for B2B Success” (November 28, 2011)

The Road of RRPR “Networking and the Name Tag” (November 19, 2011)

Janet Callaway “3 EZ Tools to Expand Your Presence” (November 16, 2011)

Klariti.com “Why Good Teachers Make Us Bad Business Writers” (November 15, 2011)

ABC TV 7 Live TV Interview “Online Job Hunting Tips” (November 15, 2011)

Vitrue “The Top 11 Social Influencers on 11/11/11 at 11:11″ (November 11, 2011)

Social Media Club “Social Media October Book Club Webinar Recap: Maximizing LinkedIn” (November 3, 2011)

Tim’s Strategy “101 Career Experts You Should Know” (November 1, 2011)

LinkedPortugal “Top 15 LinkedIn Specialists of 2011″ (October 31, 2011)

Linked Into Business “LinkedIn Person of the Year: Neal Schaffer” (October 25, 2011)

Business 2 Community “The Top 35 Connectors on Twitter” (October 7, 2011)

Social Media Today “10 Top Twitter Tools Suggested by the Pros” (October 4, 2011)

BlogWorld “46 Brilliant Bloggers Talk About Triberr” (September 15, 2011)

Simply Zesty “50 Social Media Case Studies Worth Bookmarking” (September 8, 2011)

Mike Boehmer “Helpful Books for Those Interested in Social Media Marketing” (September 3, 2011)

Michael Q Todd “4 Simple Ways to Make Twitter Work for You” (September 1, 2011)

CBS MoneyWatch.com “Social Media Key to Small Business Recovery – Social Media Authorities to Present at National Small Business Event in Baltimore Next Week” (August 31, 2011)

MostHost “Great Professional Social Media Profile Checklist – We Know It When We See It” (August 26, 2011)

KISS Metrics “10 Twitter Tools Used by Social Media Experts” (August 19, 2011)

Yahoo! News ““Windmill” Social Media Authority Heralds a New Direction, Adding NPO Consultant’s Contributions” (August 18, 2011)

Kirkus Reviews “Book Review of Maximizing LinkedIn for Sales and Social Media Marketing” (August 15, 2011)

Socially Exposed “Figuring Out Your Blogging Goals and Target Audience” (August 11, 2011)

SocialMediaPete.com “Can a Small Social Media Budget Work” (August 5, 2011)

Gaebler Resources for Entreprenuers “Small Businesses Need to Have Money for Social Media” (August 4, 2011)

Rizzo Tees “Dear Small Business Owner: Social Media Does Not Generate Overnight Results” (August 4, 2011)

Klariti.com “How to be a Better Social Media Writer” (August 2, 2011)

Moomkin “Maximizing Social Media with the Founder of Windmill Networking – Neal Schaffer” (July 28, 2011)

Business2Community “6 Questions on Social Media with Neal Schaffer” (July 25, 2011)

IT Coordinator Nakao “Neal Schaffer Social Media Presentation in Japan Part1 and Part 2” (July 18 and 20, 2011)

B2B Digital Marketing “When Measurement Misleads: A Lesson from Triberr’s Downtime” (July 12, 2011)

Business2Community “The 40 Most Approachable Social Media A-listers on Twitter” (July 6, 2011)

Brand-Yourself “12 Social Media Blogs You Can’t Live Without” (July 1, 2011)

Simply Zesty “The 50 Best Social Media Blog Posts in the First Half of 2011″ (June 26, 2011)

Resume Target “How to Network When You Have No Connections on LinkedIn” (June 24, 2011)

Jeff Bullas “How to Send a Power Tweet That Increases Engagement by 400% (June 22, 2011)

NAHREP Talk Radio Interview “Leveraging LinkedIn to Increase Your Real Estate Sales” (June 14, 2011)

Strayer University “Social Media Strategist Neal Schaffer and Strayer University Offer Free Social Networking Classes for Memphis Job Seekers” (June 9, 2011)

Hire Friday Chat Report “Hitch Your Wagon to a Rising Star: #HFChat” (June 5, 2011)

Buffer “8 Lessons for Twitter and Life From My Twitter Mentors” (May 30, 2011)

creativeconsiderations “A 5-Point Checklist for Business-to-Business Social Media” (May 18, 2011)

Zendesk “Bad News Travels Fast: Why Social Media Needs to Be a Part of Your Support Strategy” (May 16, 2011)

Black Enterprise Magazine “LinkedIn Adds Apps, Widgets and Daily News to Beef Up Platform” (April 19,2011)

Moomkin “How to Start a Successful Franchising Business” (April 12, 2011)

Simply Zesty “100 Of The Best Social Media Blog Posts So Far In 2011″ (March 23, 2011)

Constant Content “Interview with Social Media Strategist Neal Schaffer” (March 17, 2011)

Reach Out Job Search Radio “Use LinkedIn for Employment – Interview with Neal Schaffer” (March 17, 2011)

OC Family “Two Books That Will Help You Find a Job” (March 15, 2011)

Bloomberg BusinessWeek “Today’s Tip Why Your Business Isn’t Getting Leads From LinkedIn” (March 4, 2011)

BlogWorld Blog “32 Brilliant Bloggers Talk about Klout” (February 24, 2011)

Connecticut Business Journal “Hartford Business Journal Strateg-e Award Winners” (February 23, 2011)

The Wealthy Code Blog “Power Interview: Neal Schaffer” (February 8, 2011)

Executive Career Brand “55 Top Job Search Experts to Follow on Twitter (February 8, 2011)

Katsuyo Nakao’s IT Business Institute “Social Media for Business is Like Running a Marathon” [Japanese] (February 3, 2011)

TrafficColeman.com “Top 50 Remarkable Bloggers of January 2011″ (January 30, 2011)

Social Media Club “Social Media Masters on BlogTalk Radio Recap” (January 27, 2011)

Social Media Today “Social Media Metrics Influencers – mPACT Analysis” (January 27, 2011)

PeopleBrowsr Press Release “PeopleBrowsr Releases Research.ly with 1,000 Days of Data” (January 25, 2011)

HR Magazine (UK) “Bringing the Human Touch to Online Recruitment” (January 24, 2011)

Junta 42 “Top 42 Content Marketing Blogs of 2010″ (January 17, 2011)

Wall Street Journal MarketWatch “Blogging All the Way to the Bank” (January 12, 2011)

Director Magazine [UK] “Tips for Job Seeking Executives: Stand Out from the Crowd” (January 6, 2011)

Glassdoor.com “Seven Steps to Power Up Your LinkedIn Profile” (January 3, 2011)

American Express Open Forum “How to Promote Holidays Sales Using Social Media” (December 15, 2010)

State of Delaware Library “Social Media Best-of-List” (December 3, 2010)

Entrepreneurs Northwest Podcast “Social Media – It’s Where the Market Is” (December 2, 2010)

Social Media Experience Japan “Debate on Differences in Social Media Between US and Japan” [Japanese] (November 22, 2010)

Samurai Writer Blog “Socializing with Neal Schaffer in Tokyo” (November 21, 2010)

“USA-Japan Social Media Panel Report” [Japanese] (November 20, 2010)

Neal Schaffer on Cox TV (November 20, 2010)

Vertical Measures “Social Media Marketing Expert Interview with Neal Schaffer” (November 10, 2010)

Hubspot “Measuring the ROI of Your LinkedIn Efforts [Plus a Free Ebook]“ (November 9, 2010)

BusinessInfoGuide.com Author Interview (October 21, 2010)

Appbistro “Ads for Your Facebook Fan Page” (October 19, 2010)

Orange County Register “Taking Control of Your Facebook, Twitter Experience” (October 4, 2010)

Her Campus Interview “The Do’s and Dont’s of LinkedIn Etiquette” (September 24, 2010)

Vancouver 24 Hours “Promote Your Personal Brand for a Job” (September 7, 2010)

The Toronto Sun “How to Get LinkedIn” (July 23, 2010)

Orange County Register “How O.C. Grabs Social Network Buzz” (July 18, 2010)

Yahoo! Hot Jobs “Career Networking Tips: Get Started on LinkedIn” (July 17, 2010)

Featured B2B Social Media Article “B2B Social Media” (July 16, 2010)

Jorgen Sundberg Interview “Effective Networking Tips by Neal Schaffer (July 9, 2010)

Her Campus Interview “Everything You Need to Know about Using LinkedIn” (June 25, 2010)

Gravity Summit at UCLA Hosts First Ever #JobChat (June 15, 2010)

Neal Schaffer in Portland – Windmill Networking – LinkedIn in Action (June 4, 2010)

Social Media in Real Life Series 2: Interview with Neal Schaffer [Video] (May 20, 2010)

Book offering advice on how to make business and professional networking on LinkedIn more effective wins multiple awards (May 17, 2010)

Orange County Register “What’s Wrong with Ads on Twitter?” (April 25, 2010)

Social Media Booklist from the Delaware Library Catalog (March 23, 2010)

O.C. Business Leader Heads Regional Program (March 17, 2010)

3rd Annual Axiom Business Book Awards Announcement (March 17, 2010)

McDermott & Bull Forum – Neal Schaffer [Video] (February 24, 2010)

10 Ways to Become a Person of Influence (February 17, 2010)

Small Business Dining Guide for Social Media (February 17, 2010)

LGF Consulting – Passionate Leadership (February 16, 2010)

Social Media Strategist Neal Schaffer’s Book on LinkedIn Wins Ground Breaking Non-Fiction Award (February 11, 2010)

Top 10 Facebook Fan Pages for Job Seekers and Career Minded Folk (February 9, 2010)

Top Social Media Author Taps Accolades Public Relations as Publicist (January 30, 2010)

BRANDSHARE Interview with Neal Schaffer in Tokyo, Japan [Video] (January 5, 2010)

Examiner.com “New Year’s Resolutions and Your Personal Branding” (January 1, 2010)

Blog Talk Radio “Neal Schaffer, LinkedIn Expert, Analyzes LinkedIn Profiles” (December 23, 2009)

Wall Street Journal “Three Best Ways to Use Social Media” (December 16, 2009)

LinkedIn Super Connectors and Why You Should Join Them (December 7, 2009)

100 Social Media Experts to Follow on Twitter (November 19, 2009)

Orange County Register Interview “Why Would LinkedIn Link Up with Twitter?” (November 15, 2009)

Orange County Register Interview “5 Steps to Get Serious about LinkedIn” (November 1, 2009)

Entrepreneur & Self-Employed Business Journal “Social Media Strategist Neal Schaffer Releases LinkedIn Networking Book” (October 27, 2009)

Social Media Strategist & Speaker Releases Innovative LinkedIn Book (October 27, 2009)

Information Engineer Technology News “The Cool Twitter Conferences World Tour 10th Stop – San Francisco” (September 21, 2009)

Orange County Register “Is LinkedIn Ready to Recognize O.C.?” (September 16, 2009)

Government 2.o Social Media Club of Orange County Tweetup (July 22, 2009)

Windmills Marketing, 14271 Jeffrey Rd., Suite 177, Irvine, CA 92620 | (888) 541-3429 | neal@windmillnetworking.com