Comments on: 10 Reasons Why Internal Comms Pros Should Participate in Social Media

By: Internal Communication: Coping With The Digital Evolution

Internal Communication: Coping With The Digital Evolution — Mon, 06 May 2013 22:12:08 +0000

[...] covered in my previous columns: Why Use Enterprise Social Networks for Internal Communication and 10 Reasons Why Internal Comms Pros Should Participate in Social Media. I will be addressing the others in future [...]

By: All Things IC | A student’s view on using social media for IC

All Things IC | A student’s view on using social media for IC — Mon, 06 May 2013 20:32:21 +0000

[...] use enterprise social networks for internal communication? 10 reasons why internal comms pros should use social media How Gatwick Airport uses Yammer Creating guidance: 300 social media policies I wrote a chapter on [...]

By: Obeying The Social Media Rules of the Road

Obeying The Social Media Rules of the Road — Tue, 09 Apr 2013 10:07:05 +0000

[...] previous columns I’ve looked at 10 Reasons Why Internal Comms Pros Should Participate in Social Media, Why Use Enterprise Social Networks For Internal Communication and Coping With the Digital [...]

By: Why Use Enterprise Social Networks For Internal Communication? | Diary of an internal communicator

Tue, 12 Feb 2013 12:56:27 +0000

[...] reading: 10 reasons why internal communication pros should participate in social media How Coca-Cola Enterprises use Chatter My research: How internal comms pros use social [...]

By: Why Use Enterprise Social Networks For Internal Communication?

Why Use Enterprise Social Networks For Internal Communication? — Tue, 12 Feb 2013 11:07:06 +0000

[...] month I examined 10 reasons why internal communication pros should participate in social media. I’m now going to look at how you can use social media for internal communication and [...]

By: Watched it on the grapevine | Diary of an internal communicator

Watched it on the grapevine | Diary of an internal communicator — Tue, 29 Jan 2013 00:01:41 +0000

[...] try it for myself. Every other tweet today has mentioned the word Vine and as I’m a big fan of ‘learning by doing,’ I decided to give it a [...]

By: Rachel Miller

Rachel Miller — Tue, 22 Jan 2013 19:37:36 +0000

Thank you for your comments Judy, I’m exploring int/ext comms roles more in my next column.

Great question, I’ve experienced organisations where HR, comms and marketing work happily alongside each other, and the opposite has also been true, particularly regarding budgets!

Social elements make conversations more visible, but not sure they make the challenges easier to overcome. Am interested to know what others think, Rachel

By: Judy Gombita (@jgombita)

Judy Gombita (@jgombita) — Tue, 22 Jan 2013 18:23:41 +0000

Congratulations on your first column, Rachel. I really appreciate your #8:

8) External and internal comms teams need to work together to know what their communities are saying about their organisations. Social media presents options to do this.

It’s actually been my experience that external (i.e., PR) and internal communication teams usually play nicely and quite well. together, meaning that “social PR” and “social internal communication” should really be that different.

If “warring over turf,” my experience has been that in some organizations marketing poses a challenge to public relations, and human resources (HR) to internal communication. If you agree with my premise (re: HR), do social elements in a connected company make it easier to overcome the challenges…or harder?

By: theblueballroom (@theblueballroom)

theblueballroom (@theblueballroom) — Mon, 21 Jan 2013 09:56:10 +0000

Hi Rachel – great summary of the reasons why communications pros should use social. I think at the heart of it for the brands we represent and advise, its all about point 8, but not just so we know what our audiences are saying – it also allows us to build an informed audience, ie:a solid reputation. If internal and external can work together, so that brand ambassadors are created through employee voice as well as via external audiences such as the media and buying public, then a consistent, honest message grows around a brand, and the reputation of that brand is safe, or at least far better managed than if there is no convergence. Rebecca (@rebeccapain, from theblueballroom)

By: 10 reasons why internal comms pros should participate in social media | Diary of an internal communicator

Fri, 18 Jan 2013 12:15:29 +0000

[...] My first article is 10 reasons why internal comms pros should participate in social media and you can read it here. [...]