It is interesting that this endorsement technology will forever evolve and be blind to most of us, yet human potential is what this personal branding and liking tool can really be about.

It is interesting that the earning ability of Kim Kardashian’s is well over $65 million a year and some person with genuine talent or highly skilled may forever go unnoticed for the majority of their career.

It is interesting that during the presidential polls millions and millions of trustworthy Americans walked into polling places all across the country and also endorsed local judges, councilman, and other county officials that these citizens never worked with; American citizens that endorsed the skills of thousands of local authorities that these millions of qualified voters knew little or nothing about.

It is interesting that any wannabe lacking endorsements on Linkedin – any foreigner, new person just getting started, or some homely looking human could improve the perception viewers have of their profile by paying $50 million to Beyonce like Pepsi did – to increase social proof that the product of their skill is finally pretty worthy of endorsement..

It is interesting that people on Linkedin still do not understand the principle of social proof or that truth is irrelevant and perception is everything – in the real world of personal branding and fueling a career.

Ed Brophy, Open Endorsers’ Community:
http://www.linkedin.com/groups/Skill-Endorsements-4685008

Open Endorsers are Open Networkers – only they have more skills.

http://techcrunch.com/2013/03/06/endorsements-linkedins-answer-to-klout-passes-1b-recommendations-and-builds-up-a-new-data-set/

Open Endorsers are Open Networkers-only they have more skills.

Ed Brophy Open Endorsers’ Community:
http://www.linkedin.com/groups/Skill-Endorsements-4685008

I’m not quite sure how this works yet Neil, but Linkedin is beginning to give some SEO weight to skill endorsement keywords now, like you said they would.

For example, I went to “people” on my Linkedin home page and typed in “System Testing.” David Carpin (open endorser) came up #3 on the first page of Linkedin’s people search for “System Testing,” yet those words are not listed anywhere else on his profile, except as a skill.

I did the same for “property & casualty insurance”. Open endorser, “Mary (Wassink) Ganis” comes up #6. Property & Casualty Insurance” is listed as one of her skills, yet those keywords do not appear anywhere else on her profile.

Also what I found interesting, is that listing skills that are not listed as Linkedin skills per se, are still found as well. This could be very helpful if something is a popular keyword at Google Adwords, but isn’t yet listed as a skill using Linkedin’s Skill & Expertise tool.

I listed Dream Big Dreams as a skill and I beat every entrepreneur and self-made millionaire on Linkedin. Imagine that.

Open Endorsers are Open Networkers…only they have more skills.

Kind regards,
Ed Brophy
Open Endorser Group

“These pieces of data will inform some kind of algorithm eventually to create a score that LinkedIn can give you for that skill which is relative to everyone else’s score for that skill.”:

http://seekingalpha.com/article/1140401-some-thoughts-on-linkedin-endorsements?source=google_news

Everybody has to start out somewhere..Perhaps your new or just getting started and haven’t attracted many contacts yet. So the initial approach then I believe, is to begin applying the principles of “social proof” and create an unrivaled perception in the way you present your skills and personal branding – then learn from results as Linkedin and you evolve forward.

Open Endorsers are Open Networkers – only they have more skills.

Join the Open Endorsers Community here:

http://www.linkedin.com/groups/Open-Endorsers-Skill-Endorsements-Open-4685008/about